43 New Patient Appointments In Just 30 Days

Find out how the Avaris team transformed this injury clinic

The Challenge

SoCo Therapies, an injury clinic in Bournemouth approached us in 2022 as they struggled to get patients through the door. The goal was to get more clients to book appointments online through both their website and Google My Business listing.

Some of the challenges we faced

closeVery competitive industry
closeClient had lost faith in marketing agencies
closeWebsite not converting
closeLow initial budget

Client Detials

Client: SoCo Therapies
Website: socotherapies.co.uk
Industry: Injury Clinic

Need More Patients?

Our Success in Numbers

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New Patients in Just 30 Days

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Return on Investment

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Increase in Bookings Month on Month

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Increase in Sales in 30 Days

How We Did It

Local SEO

We optimised their Google Business Profile and targeted high-intent local keywords like “sports massage near me” to ensure they appeared when potential patients were actively searching for treatment. By improving local search visibility and increasing positive reviews, patient enquiries and bookings increased.

PPC Marketing

We created targeted Google Ads campaigns designed to convert searches into bookings. By focusing on high-performing keywords and refining the ad copy to highlight the clinic’s expertise and value, we generated a consistent flow of qualified leads at a low cost per booking, maximising return on ad spend.

Content Marketing

We created targeted content addressing common patient concerns and injury recovery solutions. By answering key questions and showcasing our client’s expertise, we built trust and positioned their clinic as the go-to solution, directly leading to more patient enquiries.

Conversion Optimisation

We simplified the booking process and made it easier for visitors to take action. We increased the quantity and improved call-to-actions on all landing pages. We also helped our client come up with new offers and USPS to stand out from their competitors.

Our Local SEO Strategy

By adopting a local SEO strategy, we targeted various locations that were crucial for the client. This meant creating content that resonated with local audiences, ensuring SoCo Therapies appeared prominently in local search results.

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Increase in Total Keywords

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Increase in the number of page 1 keywords

Huge Increase in Impressions

As you can see from the graphs, SoCo Therapies saw a huge increase in impressions, taking their MoM total from 5,570 to over 97,000.

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Increase in Monthly Impressions

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Increase in Monthly Website Clicks

PPC Marketing

Pay-per-click marketing is one of the quickest ways to get new patients through your door. Our expert team wasted no time by launching a range of highly targetted PPC Ads in the very first month.

We created ads so our client would show up for services such as:

  • Sports massage
  • Deep tissue massage
  • Relaxing massage
  • Pregnancy massage
  • Chiropractor
  • Physiotherapist
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New Patients in Just 30 Days
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Qualified Leads
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Cost Per Lead
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Return on Ad Spend

Client Review

Avaris have been extremely helpful. They have helped make our website a lot more efficient, helping us generate more leads and patients through their SEO and PPC work. They often update us on their strategy and we actually started to see results a lot sooner than anticipated.

SoCo Therapies

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More Patient Appointments in Just 60 Days

Ready For More Patients?

Book a quick call with us and we will show you exactly how to grow your clinic and get more patients within just 60 days. Or fill out the form below and we will get back to you.

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